Description de l'annonce:

We InnovAnt a Digital Transformation Agency, we are looking for a Digital Marketer to develop, implement, track and optimize our digital marketing campaigns across all digital channels (web, SEO/SEM, email, social media) to create a community and educate the market in order to drive Sales & revenues for the long term. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution...
• Plan and execute all digital marketing, including SEO/SEM, email, social media adapted for saas.
• Build and maintain our social media presence and community
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize social media engagement based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute and measure Marketing experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Search and Evaluate the suitable Marketing automation Saas product for adoption where appropriate

Qualifications
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Expertise in social media platforms ( Linkedin – Facebook – Twitter – Youtube)
• Expertise with design softwares ( InDesign, Illustrator, Adobe premiere )
• Expertise with SEO and web traffic metrics
• Solid knowledge of website analytics tools (e.g., Google Analytics …)
• Project management skills and attention to detail
• Strong analytical skills and data-driven thinking
• Excellent communication and writing skills in English & French
• Leadership, Teamwork, Creativity
• Working knowledge Wordpress development and constraints
• Up-to-date with the latest trends and best practices in digital marketing and measurement