Détails de l'annonce
Référence:
47055
Publiée le:
11 mai 2017
Type de poste:
CDI
Lieu de travail:
Nairobi, Kenya
Expérience:
Entre 5 et 10 ans
Étude:
Bac + 5
Disponibilité:
Plein temps
Langues:
Français , Anglais
Mobilité:
International
Entreprise:
HR HOUSE INTERNATIONAL
Secteur: recrutement / ressources humaines
Taille: Moins de 20 employés
Description de l'annonce:

Key responsibilities:

  • Manage e-commerce marketing and promotions calendar
  • Own the e-commerce platform and product roadmap
  • Manage e-mail marketing campaigns (and other marketing automation initiatives) (Collaborate with
  • Brand Marketing and Creative team for email calendar planning, including cadence, content and design, integrating best practices)
  • Monitor developing e-commerce technology trends, evaluate business opportunities and recommend new website initiatives based on continuously A/B testing of landing pages, etc.
  • Manage technical SEO
  • Manage the PPC budget
  • Loyalty programs
  • Partner with local marketing teams to convey a consistent brand image that supports the goals of the webshop

Requirements

  • Min. 2-3 years of experience with eCommerce management and platform ownership
  • You possess platform experience with Shopify or Prestashop (current platform) and experience with HTML and CSS
  • Highly experienced with copywriting, e-mail marketing tools and other marketing automation tools
  • Skills within technical SEO and PPC (Facebook, Adwords and GDN) is an advantage but not a requirement
  • Fluent in English