PFE digital marketing

INNOVANT Raoued, Ariana Publiée le 2 octobre 2020

Expirée

Responsibilities

-Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media
-Design, build and maintain our social media presence
-Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
-Identify trends and insights, and optimize spend and performance based on the insights
-Brainstorm new and creative growth strategies
-Plan, execute, and measure experiments and conversion tests
-Collaborate with internal teams to create landing pages and optimize user experience
-Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
-Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

-Highly creative with knowledge in identifying target audiences and devising digital campaigns that engage, inform and motivate
-Knowledge in optimizing landing pages and user funnels
-knowledge of website analytics tools (e.g., Google Analytics..)
- knowledge of HTML, CSS, and JavaScript development and constraints
analytical skills and data-driven thinking
-Up-to-date with the latest trends and best practices in online marketing and measurement

PFE digital marketing

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